Of course, a startup company has only one goal in the early stage - to survive, and only if you survive can you be qualified to talk about feelings, Qatar Phone Number List play smartly, and please consumers regardless of cost, which is understandable. One thing to note though is that it’s true that the most important thing for a brand is sales and growth, Qatar Phone Number List but that doesn’t mean you have to wait until you can afford brand marketing before you start thinking about how to build a “lean marketing” toolbox.
The question is not "when you're ready to market", it's "what do you need to do now" so you can be ready to market when your business scales. Of course Qatar Phone Number List some people will say, new consumption, new brand, new marketing, isn't it just social media? We have someone running. Listening carefully to how he did it, I can't help laughing: A better editor has to manage several social accounts of the company, write articles, do operations, do BD, do activities, do design, and also part-time Douyin Kuaishou Xiaohongshu, etc., a new media editor has carried it. KPIs for new media across the company. What's more, in order to save operating costs, new media communication is handed over to interns.
From the perspective of human resources, interns are indeed cheap, but they can't really convey the real value of the enterprise. Of course, compared to these petty brands, what is even more speechless are other brand leaders who have not Qatar Phone Number List incorporated social media into their eyes, thinking that new media is tasteless. They ignore the fact that the total number of Chinese influencers is nearly 600 million, and more than half of them Qatar Phone Number List are under the age of 25 - young people will rule social media. When the 190 million generation Z became the mainstay of consumption, you didn't understand how he approached him, how sad it is. Of course, there are also many blood and tears experiences that have accumulated countless entrepreneurs burning money: